The Funnel Leak Audit Kit

Marketing and RevOps leaders spend countless hours — and dollars — driving demo requests. But getting a form fill is just the start. The real challenge? Converting that intent into actual conversations. That’s where demo show rates come in.

This toolkit is designed to help your team plug funnel gaps, streamline scheduling, and create a smoother handoff from click to calendar.

A practical audit checklist to assess your current funnel

Key alignment questions to get marketing and ops on the same page

A metrics tracker to measure what matters most